Skip to main content

Storytelling Structure: Nancy Duarte

    As a storyteller, I believe that I’ve usually done a good job maintaining a focus on the details that are relevant, and with my story structure. When telling a story I have usually relied on the structures that I learned in primary and secondary school. I remember studying the storytelling 5 act structure of the storytelling pyramid. Duarte (2011) recounts this storytelling technique throwing me back into my tenth-grade literature class, only to tell me that this structure does not in fact capture the hearts of audiences and inspire change! Duarte (2011) contends that the best storytelling structure involves highlighting the gap between the status quo and an alternative future while alternating between these ideas. The structure ends with a call to action. She also describes effective storytelling techniques including modeling behavior, variety, audience engagement, repetition, and metaphor (Duarte, 2011). 

Image from: https://seattlewebsearch.com/2020/09/make-more-creative-content-using-pixars-elements-of-storytelling/

    I do not claim to have ideas and visions of the future that would change the world like Steve Jobs or Martin Luther King, Jr. I see ways that I can use techniques from these wise people and  “to have a dream and make it real” (Duarte, 2011, 15:56). I am currently in the process of creating a future story for myself. This story is a vision of the future and where I’d like to see my place in it. In my story, I explore personal, professional, and lifestyle. In order to leverage the storytelling back and forth storytelling stricture, I can tell the story of what is, in regards to each element of my life followed by what could be.

    Alternating, between these two states, rather than telling the full story of what is, followed by the full story of what could be helps to raise the excitement of the audience. The modulating structure also allows me to built excitement with repetition and provides an opportunity to ensure there is variety in storytelling. I do worry that the audience and purpose of my future story are too narrow. The story of my future is very personal and salient to me, but using these techniques to tell the story in a compelling way will be entertaining, informative, and hopefully inspiring to others. 


References

Duarte, N. (2011). The secret structure of great talks. TEDxEast. https://www.ted.com/talks/nancy_duarte_the_secret_structure_of_great_talks?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare


Comments

Popular posts from this blog

My Role(s) in a Team

Teamwork is a common thread throughout life. Growing up with parents and a sibling, working at my first job at McDonald's, and my marriage and current household all provide me with an opportunity to practice teamwork. Most, if not all, of the engagements in my life involve interacting and cooperating with others, so this exploration into how teams form and are led is an interesting practice of reviewing literature and reflecting on how I engage in my day-to-date life. As a part of a team, I tend to take leadership roles quite naturally. Whetten & Cameron (2011) describe several roles of embers within a team: task-facilitating, relationship-building, and blocking roles. I believe that I have played each role at some point. I feel most at home when I play a task-facilitation role, but I also make time and space for relationship-building. Teamwork is all about getting individual contributors to work together toward a common goal, so ensuring that the relationships among team membe...

Moral Leadership and Unconscious Bias

Have you ever seen something wrong... but you stayed silent about it? Katie Shonk (2020) shares a personal story in a blog post about a good intentioned, but rather crass effort that they made to shut down a homophobic comment made at their wedding reception. Even though Shonk does not identify as gay, she took offense at this comment and made the decision to call out the comment as unacceptable. She wanted to be a good ally. When we hear people say things that are offensive or rude, it can be difficult to speak up, especially if we aren’t the ones that comment was about. When we do, it can be easy to come across as self-righteous and create more tension. So, what are we meant to do when we see biased or antisocial behavior?  As a university employee I am required to complete standard HR training on a yearly basis. One of these training sessions is related to harassment prevention. Last year our training was revamped to include bystander intervention and a section on the importance...

Conflict Management

Before reading about conflict from the perspective in Whetten and Cameron's (2016) Management Skills for Leaders I held a rather negative view of conflict in general. Through the lens of the dual concern model of conflict management styles, I took an avoidance style which is uncooperative and unassertive. Basically I thought that conflict was bad and something to avoid at all costs, especially at work. Empowered with new knowledge about the nature of conflict and its benefits to decision-making and problem solving processes I now adopt a more conflict-positive attitude. What caused this shift for me in a big was was the study which described the powerful positive impact that a devil’s advocate can play on improving business outcomes, even though they can cause great stress to a team (Whetten & Cameron, 2016). Perhaps the reason that I’ve avoided conflict like the plague has something to do with the negative emotions that it can bring up. As a remedy to this Whetten and Cameron...